NAR’s greatest mistake

The National Association of Realtors, by advocating for the use of just any Realtor, does a disservice to all Realtors, particularly those who take this profession as such – a profession rather than a hobby. Saying “Use a Realtor” is much less effective than saying “Use a good Realtor.”

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6 Comments

  1. Todd Tarson June 13, 2007 at 13:29

    I agree in general with you, but each Member must be viewed equally in the organizations eyes. NAR must speak for all dues paying Members.

    The normal market forces should move the less than stellar Members aside.

  2. Lenore Wilkas June 13, 2007 at 16:45

    Todd’s right, NAR can’t qualify with “good” because they assume all Realtors are “good”. Now perhaps they could say “experienced”? That might prequalify a little.

    In our market we’re finally seeing the deadwood fall off the tree, so the experienced agents are surviving and the weak ones leaving. Yipee.

  3. Sock Puppet June 13, 2007 at 22:02

    “REALTOR” is 100% meaningless in Connecticut.

    You have to become a Realtor to get an MLS Membership.

    How’s them apples…

    -Athol

  4. Jim Duncan June 14, 2007 at 07:55

    Athol – same here.

    Todd and Lenore – I see what you’re saying, but I argue that by not differentiating, they lose credibility. I know it’s up to us as Realtors to do the differentiating on our own, but it smacks of the same disingenuousness of NAR’s “Great timme to buy or sell” campaign.

  5. Todd Tarson June 15, 2007 at 10:38

    Still a real fuzzy line Jim. NAR speaks for ALL Members, good or bad, just the same. NAR’s strength is numbers and they need every stinking bad Member they have (unfortunately).

    Sure, NAR does its best to offer each Member the tools to become a ‘good’ REALTOR, and that is commendable.

    In all the meetings that I have run for my local Association and other state and national meetings I’ve attended I’ve always had the following thought cross my mind…

    While in this room we are all in it together, if somebody came walking through the door and stated they wanted to buy a million dollars of property today in cash, the room would be at each others throats faster than one can flip a switch.

    Are there less than stellar GRI Members?? I bet. Less than stellar CRS Members?? Could be. Less than stellar Association leaders?? Oh yeah.

    The last thing that NAR or any REALTOR group wants to do is favor one Member over another.

    I do dig what you are saying though.

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