Browsing Category Shameless Self Promotion

Local media appearance next week

It’s not Fox News, but it is on what may be the most-listened-to local talk radio station.  Tune into WINA Tuesday, 8 May at 4:15 to hear me hopefully not make a fool of myself talking about the Charlottesville real estate market.  To be successful in real estate blogging, blogging is not enough.  One has to triangulate locally to garner traffic, visibility and more importantly, trust.Not that I have anything to do with what we will talk about, but are there any questions or topics anybody would like to hear?

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How to market a very personal property

First, it is a unique house in several ways: first and foremost, it is a contemporary home that has been renovated with extraordinary detail – the list of which is extensive….  They have re-landscaped with dry-set stones, poured aggregate spillways flank the house, there is tiered landscaping, erosion control, new trees, shrubs, ground cover, they resealed the foundation installed new copper gutters & downspouts – a virtual check-list of what to do to defend a home against water….  The renovations were made with that mindset, which is quite different than so many other “renovations” – made solely to recapture that cost when the property is ultimately sold.While preparing to market this property, I started to study real estate photography a bit (and discovered this great site in the process).  It is shocking that I have been in the business for six years and am just now educating myself on real estate photography (other than the wide-angle lens I purchased several years ago).

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Good for something

At least Real Central Va is good for something.  🙂 – from The Times Online:Given the largely parochial nature of the content of such US-based sites, quite how much of interest they are to British and other European readers also remains to be seen.  But they may well be worth flicking through in an idle moment.Apparently I’ve gone international!  A simple case of “right place in the right time.”  Now, this is another instance of a need for the sideblog.

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2006 Readers’ Choice Awards

This year the Daily Progress is asking for their readers to vote for their “Best of”.  Last year I was pleased to be selected the “Favorite Realtor.”  Should you have the time and inclination, I would appreciate your taking the time to vote.  As I said last year, Self-promotion is one of the most difficult aspects of my profession; I don’t do it well and I don’t like it very much – but it is one of the most important parts of my job.  I gained one lead, and ultimately earned their business, directly from this promotion….  Note: If you have ad-blocking on your browser, you normally wouldn’t see this promotion….  When I went to their site and turned off my ad-blocking, I realized how intrusive their ads are.  There has to be a better way, but that is another post for another day.

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Weekend links

“An Officer does not parade about with a pink umbrella.”Whenever the government operates a facility in a way that negativelly (sic) affects the property interests of nearby owners, the question arises whether it has effected a taking.And sometimes you need a bit of positivity.  I have just noticed that BizzyBlog has a habit of posting positive stories – refreshing.Contributing to the contracting market?  Or creating opportunity for others?Some adjustable-rate mortgage borrowers, though, and especially those with below-median income, appear to underestimate or not know how much their interest rates could change.Direct to consumer marketing works.Don’t forget to listen to WNRN this Sunday morning.

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