I received an email last night kindly pointing out that my calling Realtor.com out on a spelling error as being petty and superior. Had almost anyone else said that, I likely would have brushed it off. The respect I hold for this person caused me to think and conclude – He was right.
However, let me explain. The misspelling is, to me, indicative of a much larger issue – the general lack of respect that I perceive Realtor.com has for its customers as well as the frustration and irritation I feel for having Realtors’ efforts sold back to us. (and I’m certainly not alone)
For those uninitiated, Realtors send their listing information to Realtor.com, which is operated by Move.com which has a contractual relationship with the National Association of Realtors. Move.com is a public, for-profit entity. NAR is a member-services organization.
So – Realtors get the listings, send them to Realtor.com for free, who in turn “enhance” them and sell these enhancements back to Realtors. We’re just working against ourselves.
Not taking the time to spellcheck a multi-million dollar webpage is indicative of a lack of regard for the readers and the members, and I as a “customer“ (those are big sarcastic quotation marks, by the way) am offended (in as much as I can allow a misspelling to offend me; but when a page that I purportedly support is being marketed to my potential customers, I do take a mild bit of offense).
Was it petty to post about a simple misspelling? Sure. Should I have emailed Realtor.com and told them? Probably; but I have no idea whom I should contact, nor do I have any confidence that it would be fixed.
Seriously, is it too much to ask for “REALTOR.comÂ® is the official site of the National Association of REALTORSÂ® and is operated by Move, Inc.” to ensure that there are not misspellings on its pages?