Browsing Category Sellers

Sellers – Don’t Have Stinky Houses, Take 2

After counting 12 of these in a vacant house I was showing last weekend, I thought re-visiting an old topic was timely.

If you’re selling your house, don’t do this.

Here are five reasons to avoid using air fresheners.

– Smelly things – plug-ins, air fresheners, etc are not good when you’re trying to sell your home.
– They don’t smell good.
– They make buyers question what you’re hiding.
– They detract from our ability to focus on the house because the smell is so overwhelming.
– They’re bad (from a “I’m trying to have my house present as well as possible perspective).

I wrote “Sellers don’t have Stinky Houses” several years ago, and if you’re curious to see how bad video was even a couple years ago, have a look.

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How to Sell a House in 21 Days

Sold by Jim Duncan

I started to write this post in early November, soon after my clients and I ratified the contract on their house and right about when the story was published on the Newsplex. I almost didn’t do the Newsplex story.* (see the end of this post for the rationale)

A few of my rules for real estate:

“Under Contract” ≠ “Sold”:

– “Under Contract” means: “we need to get through the loan application, loan commitment (including appraisal), home inspection and any other contingencies.

Most importantly – What did we do to get a contract on this house in three weeks? Put simply:

1: My clients worked hard. For a long time; we met last year and discussed strategies for getting their home ready to put on the market, the value of pricing the home right, what they needed to do and what I needed to do to prepare for the marketing of their home.

2: We priced it right; tracking the real estate market, the sold competition and most importantly, the active and under contract competition.

3: We worked the first offer we got. One of the real estate truisms is that the first offer is usually the best offer; you might not get another offer.

4: We got lucky with the buyer’s agent; she’s one of the best in the area and that was one of the factors we evaluated when evaluating the offer. I’m probably going to touch on this aspect in a later, separate post, but the quality and competence of the opposing real estate agent matters. If I can advise my clients that there is a reasonable expectation that the transaction will go relatively smoothly in part because the other agent agent is competent, that’s a serious component we evaluate. (as a contrast, if I don’t know or trust the other agent, that’s a factor as well)

5: My clients worked really, really hard and were realistic about the market and their expectations. I can’t emphasize this one enough. Selling a house is hard work – for the sellers and their representation. Being willing and able to work, be realistic and reasonable is invaluable.

6: Lastly – price absolutely matters, but it’s not always the most important factor. (as an aside, my feelings from the linked post regarding other agents’ competencies have shifted quite dramatically as I have gained much more experience; when I wrote that I had been in the business just over three years; now I’m entering my 11th year)

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