Charlottesville’s Real Estate Blog since 2005.

Clear, Honest Market Analysis. For People, Not Realtors.

Marketing

Print? What’s that?

Jonathan has the answer (no longer available).

From a consumer standpoint, sellers ought to examine with a critical eye any agent who points to their newspaper classified ads or, worse yet, their glossy real estate magazine page as the cornerstone of their advertising. The rest of us have said for ages that these agents are advertising themselves and not your home, though your home is one of the vehicles used in the ad.

More on why I don’t use print on Thursday.

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Jim Duncan has been helping buyers and sellers in Charlottesville’s neighborhoods for 25 years. Get local insight born of experience.

Dig Deeper

Professional (real estate) Photos Matter

Professional (real estate) Photos Matter

*this is a marketing post It's amazing that bad MLS photos are still a thing, but they are. Sellers: if you're hiring a professional real estate agent, it's reasonable for you to check to make sure the photos they are using to market your home…

Fairhill Neighborhood in Crozet

Fairhill Neighborhood in Crozet

https://www.youtube.com/watch?v=glcCdP6bVM4 We're nearing the release to the market of the Fairhill neighborhood in Crozet (mailing address is Charlottesville, schools and feel are Crozet), and this video shows what an amazing property it is. Drones are useful things, and I think there is no better way to introduce this…

Interested in Learning More?

Jim Duncan has been helping buyers and sellers in Charlottesville’s neighborhoods for 25 years. Get local insight born of experience.